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El Caudillo Segars Cardboard Advertising Sign

El Caudillo, the Chieftain, is the symbol for the "Quality" 5 cent Segars produced by Boltz, Clymer & Co. The company, based in Pennsylvania with a factory in Ybor City, Florida, guaranteed the quality of every cigar. The image bears a striking resemblance to General Francisco Franco long reigning Dictator of Spain but we are not absolutely certain that it is him. The figure who appears in this proof for an advertising sign is resplendent in his blue uniform, pink bows and a chest full of medals. The sign measures 18" x 22" The cardboard sign has some small tears and edge nicks. (Stock number 003ElCaudillo) $200.00

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