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Rare 19th Century Mayo Tobacco Cardboard Advertising Signs


P. H. Mayo & Brother, Incorporated, Tobacco Manufacturers, Richmond, Virginia, was one of the most well known and successful tobacco companies of the 19th and 20th centuries. The familiar image of the blue plug tag appears on the lower left of the advertising signs. The image of a beautiful woman/actress on these pieces replicates the images found on many series of Mayo tobacco cards. The inclusion of a card in a pack of cigarettes or tobacco represents one of the earliest forms of marketing used in this country. A customer, seeing these signs in a tobacconists' or a general store, would immediately associate the company name with the image. These very rare and generously proportioned signs measure 14" wide x 19.75" high. At the top they read "Mayo's Tobacco is Always Good - Use Eglantine and Ivy" and there is a grommet for hanging. The edges are rimmed in gold. They have condition problems but remain a real find for the tobacciana collector.


BOTTOM

Blond woman in blue tulle dress. Lower left corner missing, stain on lower left and left margin. Water spots on top margin. Light staining. (Stock number 003Mayo1) $500.00

BOTTOM

Brunette in pink feathered dress. Upper right corner missing. Edges are water spotted and stained. (Stock number 003Mayo2) $500.00


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